What creates the greatest value for users? Professional editors’ careful selection of content from one source or sophisticated aggregation services picking relevant sources from numerous sources?
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Posts tagged as:
user payment
The Times has put a wall around all its content while The Guardian invites everyone to republish their articles. It is two completely different strategies. Can both be winners?
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User payment, the tablet revolution and more clever advertising solutions. Those are some of the digital media trends that are putting their mark on 2010.
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The digital version of The Times is now behind a paywall. Readership will drop, for sure. But will owner Rupert Murdoch still be the winner?
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Newspapers used to provide strong Unique Value to their readers. No longer is that necessarily the case. Here is why.
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There has been a lot of discussion about The New York Times’ planned paywall – and whether it will work. Here is how the NYT’s top executives explain the move and why they think it is smart.
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Here is an excellent overview of how 34 publishers charge for content in different ways, presented by content manager Alistair Bruce from MSN UK.
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Magazines like Wired, Sports Illustrated, Bonnier and VIV Mag are rushing to present their vision of how a magazine might look on iPad or other digital platforms. Here are six of the demos: Is this the future of digital publishing? And which demo do you like the best?
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How to make users pay for online content? Create scarcity, proclaimed experts at an INMA conference in Copenhagen. That is of course easier said than done.
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What really makes people willing to pay for digital content? My answer: The product must provide Unique Value by fullfilling at least one of five uniqueness attributes. Here they are.
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