In 2011 it is no longer possible to be a top professional journalist without mastering social media. Here are five reasons why news organizations need to care about the new trends.
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social media
Five reasons news companies should have a strong presence in social media
by John Einar Sandvand on September 24, 2011 · 4 comments
Social networking tips for mainstream media
by Guest Blogger on April 17, 2011 · 5 comments
Here are five don’ts and five dos for how media companies should use social media, as suggested by Media Helping Media.
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How a speech for 70 people reached an audience of 4500
by John Einar Sandvand on February 5, 2011 · 4 comments
I gave a speech for 70 managers in Media Norway. But the audience turned out to be more 4500. Here is how!
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Five forces that are shaping digital media in 2011
by John Einar Sandvand on January 29, 2011 · 15 comments
Localization, platform shifts and continued fragmentation of the content market are some of the digital media trends that will shape 2011.
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Digital trends that will put a strong mark on the media business
by John Einar Sandvand on January 17, 2011 · 6 comments
What are the digital trends that will shape the media industry? I asked five digital media experts. Here are their answers.
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Making social media ingrained in all news stories
by John Einar Sandvand on December 10, 2010 · 5 comments
It was time to cut the crap: The Spanish news site 20minutos.es decided to make a sincere effort to increase the quality of readers’ contributions. Here is how.
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Waiting for the tornado: How media’s business model will break down
by John Einar Sandvand on November 18, 2010 · 5 comments
From Copy Economy to Access Economy: The media industry must prepare itself for a future in the cloud, claims a digital future expert.
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The demise of a social community
by John Einar Sandvand on October 28, 2010 · 3 comments
Newspaper-owned Nettby used to be Norway’s largest online social community. Then came Facebook. Gone were the media companies’ hopes of being the centers of gravity for people’s social activities.
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What I love – and what I hate – with iPad
by John Einar Sandvand on September 2, 2010 · 8 comments
For a few weeks I have used iPad for news consumption, daily tasks and fun. It is wonderful. And terrible. Here is why.
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Social media in Asia: It’s mobile – and users do pay!
by John Einar Sandvand on July 13, 2010 · 2 comments
Social media is huge in Asia, but very distinct from the Western world in several aspects. Check this video for a quick introduction.
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