Posts tagged as:

media

Here are some thoughts about iPad and media companies that I gave in an interview with the media blog forum4editors.

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Web 3.0: Understanding the semantic web

by John Einar Sandvand on May 10, 2010 · 4 comments

The semantic web has become somewhat of a buzz word for what has been labelled web 3.0. But what is it? Here is a very instructive and entertaining video presenting you with the basics of this extremely important topic.

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Repackaging content for new products

by John Einar Sandvand on April 30, 2010 · 1 comment

There is a wonderful world of new digital platforms to explore for media companies. But don’t forget to take care of the necessary prerequisites.

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Facebook’s new social plugins offer news sites a great chance to build closer relationship to their readers and become more relevant in presenting the news.

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Tools to create relevant context to content

by John Einar Sandvand on April 13, 2010 · 2 comments

News has become a commodity – with basically the same stories everywhere. How to differentiate yourself? One way is to excel in adding context and relevance around the stories. Here are some tools to help you.

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Waiting for the second generation digital media product

by John Einar Sandvand on April 12, 2010 · 2 comments

Media companies are fighting to be among the first to offer paid news apps on iPad. But most of them are based on a print paradigm. When will we see the first revolutionary second generation digital media app?

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Good articles to read about iPad

by John Einar Sandvand on April 5, 2010 · 3 comments

Media manager? Here are some articles I have found to be particularly useful to read about the new iPad.

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How The Guardian uses video on its site

by John Einar Sandvand on March 21, 2010 · 0 comments

Video is an essential tool for online journalism today. But rather than make a separate TV section, news sites should integrate videos as part of the relevant content, says Stephen Dunn, head of technology strategy at The Guardian. In this interview from Beet.TV he explains how The Guardian uses video on its site

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How newspapers offer less Unique Value than before

by John Einar Sandvand on March 2, 2010 · 12 comments

Newspapers used to provide strong Unique Value to their readers. No longer is that necessarily the case. Here is why.

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How The New York Times explains its new paywall

by John Einar Sandvand on February 23, 2010 · 0 comments

There has been a lot of discussion about The New York Times’ planned paywall – and whether it will work. Here is how the NYT’s top executives explain the move and why they think it is smart.

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