Posts tagged as:

content

How The New York Times explains its new paywall

by John Einar Sandvand on February 23, 2010 · 1 comment

There has been a lot of discussion about The New York Times’ planned paywall – and whether it will work. Here is how the NYT’s top executives explain the move and why they think it is smart.

{ 1 comment }

How publishers charge for digital content

by John Einar Sandvand on February 20, 2010 · 14 comments

Here is an excellent overview of how 34 publishers charge for content in different ways, presented by content manager Alistair Bruce from MSN UK.

{ 14 comments }

The secret of creating scarcity when content is abundant

by John Einar Sandvand on February 5, 2010 · 13 comments

How to make users pay for online content? Create scarcity, proclaimed experts at an INMA conference in Copenhagen. That is of course easier said than done.

{ 13 comments }

With all the speculation about the coming Apple Tablet: What Apple really is looking for is a new revenue stream from the publishing industry. That is the claim of Ben Kunz in this interesting video.

{ 13 comments }

Survey: People will pay (pennies) for online news

by John Einar Sandvand on November 16, 2009 · 2 comments

A majority of consumers may be willing to pay for online news, according to a new survey. However, they will not give more than a few dollars per month.

{ 2 comments }

I consume online news in four different ways. And I think any news site should make sure their content is good for all of them.

{ 5 comments }

The State of the Mediasphere

by John Einar Sandvand on December 15, 2008 · 1 comment

Looking at the digital future: Here is a very interesting presentation by professor Jeffrey Cole, director of the USC Annenberg School’ Center for the Digital Future. The presentation was given at the Monaco Media Forum.

{ 1 comment }