Global web users spent on average five and a half hours on social network sites in December. That is an increase in time spent of 82 per cent in one year, according to the latest number from Nielsen.
It is an amazing growth, as is illustrated by the graphs from Nielsen below. According to the analysis company social networks is now the most popular online category, followed by gaming and instant messaging. And most popular is Facebook, with an average time spent of about six hours per month. Two thirds of global social media users visited the site during a month.

This remarkable fast development proves indeed how social networks are becoming platforms for all other kinds of services and content on the web. No company wanting to communicate with people can anymore ignore the power of social media.
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These are very good news for all social media managers !
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Time spent on social networks almost doubled in a year http://bit.ly/6YtVP5
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RT JohnEi,Tidsbruk på sosiale medier nær doblet siste året.Mest populære online kategori. fulgt av spill og chat
http://tiny.cc/9tUcT
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RT @JohnEi: Time spent on social networks almost doubled in a year http://bit.ly/6YtVP5
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RT @JohnEi
Social networks has become the most popular online category, passing gaming & chatting http://bit.ly/6YtVP5
This comment was originally posted on Twitter
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