As the technology develops, media companies are also searching for new and interactive ways to cover the big issues. That includes displaying readers emotions on the issues.
“What one word describes your current state of mind”, asks The New York Times as they present a tag cloud of readers’ minds. Readers are invited to write one word or select from a list. They are also asked to indicate wheter they support Barack Obama or John McCain.
The results are presented dynamically as readers write the words: “Hopeful, anxious, proud, emotional, nervous, giddy, inspired, tired ….”
It really is a good example of how news media are trying to interact with their readers when covering the big issues.
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